Role

Experience Design Strategist

Collaborations

Research & Discover

UX/UI Design
Information architecture
Visual design
Data Visualization
Design System
Wireframes
Prototyping

Test & Validate

Usability testing
QA testing
User stories
Defined MVP

Qualitative/quantitative research
Usability testing
Task flow analysis
Data analytics
Target Users

Synthesis

Insights
UX strategy
New workflow
Data analytics
User groups & profiles

Ideate & Design

Stakeholder management
Cross-functional global teams
Engineering team
Internal users


Global Executive Portfolio Solution

Led the UX strategy and design J&J’s Global Executive Portfolio solution and business framework with predictive AI/ML and real-time analytics, resulting in a 75% operational efficiency.

Track segment progression & business goals

Personalized actions for greater strategic decision-making

Standardized global business framework

Global Trade Control Risk Management Solution

Led the UX strategy and design of a Trade Controls Solution with AI/ML risk forecasting and live data visualization to ensure import / export restrictions, compliance with international regulations are being met, achieving 90% adoption rate.

Identifies restricted trade with specific countries or entities, often based on foreign policy or national security considerations. 

Improved record-keeping procedures

Provides monitoring and oversight of business activities and data feeds to ensure adherence to regulations

A Life Sciences management consulting and technology firm that transform ideas into impact by bringing together data, science, technology and human ingenuity to deliver better outcomes.

Role

Experience Design
Strategist

Skills

UX /Design Strategist
Product design
Visual design
Prototyping

User research
Usability testing
Product roadmap planning
Design System

Stakeholder management
Cross product partnerships


GlaxoSmithKline - DDCx Global Dashboard

Led the design and team of UX designers for GSK’s global dashboards with standardized KPIs and persona-based tracking, allowing teams to measure and optimize omni-channel performance across regions. The dashboard integrated data from various touch points, provided a unified view, and enabled data-driven decision-making, ultimately improving marketing effectiveness and ROI. 

Pfizer - Field Insights iOS Mobile Solution

Led the UX strategy and design of an iOS mobile application that enhances Pfizer Rep’s effectiveness by integrating personalized AI/ML to generate actionable insights and suggestions. The app would leverage sales and performance data from various sources to help reps make better decisions, optimize customer interactions, and foster better team collaboration.