Morgan Stanley
Role
User Experience Lead - Associate Director
Timeline
2015 - 2021
Skills
UX Strategist
Product design
Service design
Stakeholder management
Prototyping
User research & testing
Product roadmap planning
Design System
Content Management System
Morgan Stanley
Role
Product Design Lead
Timeline
2015 - 2021
Skills
UX Strategist
Product design
Service design
Stakeholder management
Prototyping
User research & testing
Product roadmap planning
Design System
Cross Functional Collaborations
Global Marketing Teams
Engineering
Business Stakeholders
Conducted detail task analysis based on most common user scenarios to optimize while workflows with Machine Learning capabilities for greater system automations and personalization.
MS Global Employee SaaS Solution
The Firmwide Directory was the central access point for all firm personnel, and a key collaboration tool. However, lack of system integration, impacted business operations and overall poor customer experience.
Opportunity: Led the UX strategy and redesign with Machine Learning integration for a suite of enterprise SaaS solutions — Firmwide Directory, Group Manager, and Firmwide Self-Service — to improve productivity, social networking, knowledge sharing, business unit integration, with a focus on self-service capabilities, and a new cross platform Design System for greater brand equity.
Success metrics: 58% increase in product utilization, indicating that the integration, improved usability, and enhanced features significantly boosted user engagement and adoption.
215% increase in web and mobile visits